Social media use by type, internet advertising and NACE Rev. 2 activity
Filters
Annual
10 persons employed or more
Manufacturing, electricity, gas, steam and air conditioning; water supply, sewerage, waste management and remediation activities
Pay to advertise on the internet, based on the webpages' content, keywords, users' past activities or profile or the geolocation
Percentage of enterprises
North Macedonia
Social media use by type, internet advertising and NACE Rev. 2 activity
20162016
Paying for online advertising via social media by country in 2024 (10 persons employed or more, manufacturing, electricity, gas, steam and air conditioning; water supply, sewerage, waste management and remediation activities, pay to advertise on the internet, based on the webpages' content, keywords, users' past activities or profile or the geolocation, percentage of enterprises)
In 2024, Finland had the highest value (40.59) among 19 countries, while Portugal had the lowest (12.87).
| # | Country | Value | Change |
|---|---|---|---|
| 1 | Finland | 40.59 | +13.8% |
| 1 | Denmark (2018) | 24.35 | +12.9% |
| 2 | Cyprus | 40.38 | +36.0% |
| 2 | Sweden (2018) | 22 | +6.6% |
| 3 | Norway | 35.07 | +6.9% |
| 3 | Serbia (2018) | 19.99 | – |
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